Guide · Moore Automation · Free
Same-day callback rules for small service shops
Missed calls are normal. Unowned follow-up is optional. These rules keep the afternoon from turning into a pile of forgotten voicemails—without promising more jobs or revenue.
Rule 1 — One name owns the first callback
Write: “When a new call is missed, [NAME] owns first contact within [MINUTES] during open hours.”
If two people “might” call, usually nobody does. Ownership guide →
Rule 2 — Time box beats “later”
- Open hours: pick a real window (many shops use 15–30 minutes)
- On a job: still name who texts or calls when free
- After hours: separate rule—who checks in the morning first
Rule 3 — Write the outcome
Minimum columns: time missed · number · owner · first attempt · result.
Paper notepad is enough. Spreadsheets are optional.
Rule 4 — Approve wording before any automated send
If you later use SMS tools, treat live send as a separate decision: approved copy, opt-out, account ownership, and stop conditions first. The $149 kit is worksheets only—not a live install.
Free next steps
Optional $149 DIY pack
Worksheets and drafts you edit. Not software. No guaranteed revenue.
Buy on Stripe — $149 Kit details Free tools